2023 Calendar Dates for Amazon FBA Sellers


Selling on Amazon is a great way to make money for Amazon FBA Sellers, but it can take time to know what dates you need to be prepared for. And one of the fastest and most efficient ways to do this is by using a calendar to keep track of upcoming deadlines and events.

In this article, we’ll look at the calendar dates for Amazon FBA sellers in 2023 and give you a heads-up on what you need to know!

So whether you’re planning to take your business to the next level or stay on top of what’s happening, having a calendar like the one we’ve provided can help. 

So be sure to check it out!

What is Amazon FBA Sellers?

Amazon FBA Sellers have decided to join the Amazon FBA business and start selling products on Amazon’s Fulfillment By Amazon (FBA) program. With this program, sellers can store their items in Amazon fulfillment centers and let Amazon take care of order fulfillment, shipping, and customer service. 

It allows the seller to focus on finding and sourcing profitable products and growing their business without worrying about the day-to-day operational tasks associated with running a business.

Many Amazon FBA Sellers’ goals are to eventually quit their job and live off their Amazon FBA income. It takes time, dedication, and hard work, but it is possible to make a full-time living through Amazon FBA selling.

Why Is Amazon FBA Important?

Amazon FBA (Fulfillment By Amazon) is essential to any successful business strategy. FBA is Amazon’s fulfillment service that allows you to store products in Amazon’s fulfillment centers, have orders shipped directly to customers, and manage customer service and returns. 

By leveraging FBA, you can save time, money, and resources while providing customers with the best possible experience.

Let’s take a closer look at why Amazon FBA is so essential:

1. Automation and Scalability 

One of the significant benefits of Amazon FBA is its automation capabilities. FBA enables you to scale your business as your customer base proliferates. By leveraging FBA, you can automate many traditional processes associated with product fulfillment, such as order processing, packing, and shipping. This automation helps save you time and money, allowing you to focus on other areas of your business.

2. Increase Marketplace Visibility 

With FBA, you can easily list your products on Amazon’s marketplace. It makes it easier for customers to find and purchase your products, which means more sales. Additionally, FBA products are eligible for Amazon Prime, which increases visibility and sales even more.

3. Improved Customer Experience

Customers are more likely to have a positive experience when they purchase products through Amazon FBA. It is because Amazon provides customers with reliable shipping and customer service, meaning customers can have a positive experience each time they buy from you.

4. Lowered Costs

By leveraging Amazon FBA, you can save money on shipping costs and other fees associated with fulfillment. Additionally, you can keep more of your profits because you don’t have to pay for a warehouse and additional associated costs.

How to Find Your Amazon FBA Selling Days in 2023

If you’re looking to find out when the Amazon FBA Selling Days are in 2023, here’s what you need to know:

1. Start by Researching the Current Amazon FBA Selling Days

The best place to start is by determining the Amazon FBA Selling Days for the current year. You can find this information by visiting the Amazon FBA page. This page will show the current Selling Days and their respective dates. You can use this information to understand better when the Amazon FBA Selling Days are typically held annually.

2. Analyze Previous Amazon FBA Selling Days

Once you have the current Amazon FBA Selling Days, you can look at past Selling Days to gain insight into how the dates have changed over time. It can help you anticipate when the Amazon FBA Selling Days in 2023 might be.

3. Utilize Amazon’s FBA Seller Tools

Amazon provides several tools to help sellers better understand the Amazon FBA Selling Days. The FBA Seller Tool is one of the most helpful. This tool allows you to track sales trends over the past 180 days and will give you an idea of when the Amazon FBA Selling Days have occurred in the past.

4. Monitor Amazon’s News and Updates

Amazon regularly updates its news and announcements, so keep an eye out for any pertinent information that could affect the Amazon FBA Selling Days. It could include changes to the program, holiday schedules, and more.

Amazon FBA Sellers 2023 Calendar

2023 is just around the corner, and Amazon FBA sellers are already looking ahead to the coming year. With a range of special dates and holidays on the horizon, it’s essential to plan to maximize sales. 

Here is a detailed overview of the calendar dates for Amazon FBA sellers in 2023 and how you can use them to maximize your sales.


The new year is always a great time to start fresh, and Amazon FBA sellers should take advantage of the New Year’s Day holiday with special promotions. Whether it’s offering discounts or free shipping on orders, encouraging customers to shop early for the holidays will help boost sales. 

  • January 1: New Year’s Day
  • January 10-12: The Outdoor Retailer Snow Show
  • January 15-17: NRF 2023: Retail’s Big Show & Expo
  • January 16: Martin Luther King (MLK) Day


Valentine’s Day is the perfect opportunity for Amazon FBA sellers to capitalize on the holiday shopping season. Whether it’s offering special discounts on romantic gifts or focusing on products for those looking for something different, there are plenty of ways to take advantage of the holiday. 

  • February 1: Start of Black History Month
  • February 1: Deadline to send tax form W-2 to employees and IRS
  • February 2: Groundhog Day
  • February 12: Super Bowl Sunday 
  • February 14: Valentine’s Day
  • February 20: Presidents’ Day
  • February 20: Family Day (Canada) 


St. Patrick’s Day is an excellent opportunity for Amazon FBA sellers to stand out from the crowd by offering special deals on items related to the holiday. From green decorations to festive apparel, there are plenty of ways to make the most of the holiday. 

  • March 1: Deadline to file 1099s via mail with the IRS (form 1096)
  • March 8: International Women’s Day
  • March 12: Daylight Saving Time
  • March 13-15: The Prosper Show
  • March 15: Deadline to file S-Corps (form 1120-S) and for partnerships (form 1065)
  • March 17: St. Patrick’s Day
  • March 20: First day of spring
  • March 26-29: Shop Talk 


April Fool’s Day is an excellent opportunity for Amazon FBA sellers to have fun. Whether offering discounts or running a special promotion, the holiday gives you a chance to show off your creativity. 

  • April 1: April Fools’ Day
  • April 2-8: Holy Week
  • April 7: Good Friday 
  • April 9: Easter Sunday
  • April 11: National Pet Day
  • April 12-13: Ecommerce Operations Summit
  • April 15: Deadline to file taxes for individuals, C corporations, sole proprietors, single-member LLCs or LLCs taxed as a corporation
  • April 22: Earth Day


Cinco de Mayo is an important holiday in many cultures worldwide, and Amazon FBA sellers can take advantage of the holiday by offering discounts on products related to the celebration. It is also great to promote products with a Latin American theme, such as clothes and decorations. 

  • May 1-4: Labor Day in China 
  • May 3-4: White Label Expo
  • May 14: Mother’s Day
  • May 4-6: Sellers Summit 
  • May 31: Memorial Day


D-Day is an important day of remembrance for many, and Amazon FBA sellers can commemorate the event in several ways. Whether it’s offering special discounts on items related to the holiday or running promotions associated with the event, it’s important to remember this special day.

  • June 1: Pride Month begins 
  • June 13-15: Retail Innovation
  • June 14: Flag Day
  • June 18: Father’s Day 
  • June 19: Juneteenth
  • June 21: First day of summer 
  • June 20-21: Commercenext 


Independence Day is an important holiday for the United States, and Amazon FBA sellers can capitalize on the holiday by offering special promotions and discounts related to the event. It is an excellent opportunity to promote patriotic items such as flags, apparel, and decorations. 

  • July 1: Canada Day
  • July 4: Independence Day


For those looking to expand their Amazon FBA business, eTail East is the perfect opportunity. This three-day conference in Boston offers valuable insights, keynotes, and networking opportunities that can help you take your business to the next level.

  • August 14-16: eTail East 
  • August 16: Back-to-school for most public schools 


Labor Day is the perfect opportunity to capitalize on seasonal sales. Make sure to plan to get the right products in time for the holiday. Think of items that could be used to host Labor Day BBQs, decorate homes, and even traditional items to add to your inventory.

  • September 4: Labor Day
  • September 9: NFL season begins 
  • September 23: First day of Fall


October is the month for Halloween, which is an important date for Amazon FBA sellers. It is an excellent opportunity to promote items related to Halloween and horror and other products associated with the holiday. It would help if you also considered launching special discounts or promotions to take advantage of the holiday season.

  • October 9: Indigenous Peoples Day/Columbus Day
  • October 9: Canadian Thanksgiving
  • October 31: Halloween 
  • October 31: Last day to order inventory before Lunar New Year


Marking the start of the holiday season, November is an important month for Amazon FBA sellers. November 28th is Thanksgiving Day, so Amazon FBA sellers should plan special offers and promotions. Additionally, November 30th is Cyber Monday, so Amazon FBA sellers should plan special offers and promotions for the day.

  • November 1: Last day to get inventory to Amazon warehouse for Black Friday/Cyber Monday and the holiday season
  • November 1: Start of National Native American Heritage Month
  • November 5: Daylight Saving Time
  • November 8: Election Day
  • November 11: Veterans Day and Singles’ Day
  • November 11: Remembrance Day (Canada)
  • November 23: Thanksgiving
  • November 24: Black Friday
  • November 25: Small Business Saturday
  • November 27: Cyber Monday


As you can see, there are a variety of holidays and special dates throughout the year that could be great opportunities for Amazon FBA sellers to boost their sales. With careful planning and timing, you can maximize your sales on these critical dates and ensure you’re taking advantage of the extra traffic and sales that come along with them.

  • December 17: Super Saturday
  • December 7-15: Hanukkah
  • December 21: First day of winter 
  • December 24: Christmas Eve
  • December 25: Christmas
  • December 26-Jan 1: Kwanzaa
  • December 26: Boxing Day (Canada)
  • December 31: New Year’s Eve

How to Sell on Amazon FBA?

Selling on Amazon FBA can be a great way to make money and grow your business, but it can also be overwhelming if you don’t know what you’re doing. This guide will walk you through setting up your Amazon FBA business and getting your products ready to sell.

Step 1: Set Up Your Business

The first step to selling on Amazon is to set up your business. You’ll need to register as a business on Amazon and provide your legal business name, address, and contact information. You’ll also need to set up a payment method such as a credit card, Amazon Payments, or PayPal.

Step 2: Choose Your Products

Once you’ve set up your business on Amazon, it’s time to choose the products you’d like to sell. Consider the type of products popular on Amazon, your budget, and the amount of time and effort you’d like to put into the business. 

You’ll also need to decide how you plan to source your products. You can either purchase them directly from manufacturers or wholesalers, or you can use drop shipping services.

Step 3: Create an Amazon Seller Account

The next step is to create an Amazon seller account. It will give you access to the Amazon Seller Central platform, allowing you to manage your orders, set pricing, and track your inventory. You’ll also need to create a professional seller profile and list your products on Amazon.

Step 4: List Your Products

Once you’ve created your seller account and listed your products, you’ll need to set up your inventory in Amazon’s Fulfillment Centers. You’ll need to provide images of the products, descriptions, and pricing. You’ll also need to create an Amazon product page and set up your shipping and return policies.

Step 5: Receive Orders and Ship Products

Once you’ve set up your products and listed them on Amazon, customers will start to place orders. Amazon will forward these orders to you, and you’ll need to ship the products to the customers. Amazon will take care of the rest, including customer service and returns.

Step 6: Track and Optimize Your Performance

Once you’ve started selling on Amazon, you’ll need to track and optimize your performance. Amazon provides various tools to help you track your performance, such as order reports, customer reviews, and product rankings. You’ll also need to optimize your product pages and pricing to stay competitive.

Final Thoughts

It’s that time of year again, we’ve got you covered if you want a head start on your sales goals. This article provided you with 2023 calendar dates for Amazon FBA sellers to keep in mind for the upcoming year. 

It will help you stay on top of all the changes and updates Amazon makes to its seller program. Keeping your business running as smoothly as possible is essential if you want to see long-term success with selling on Amazon.

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